Chiropractic marketing, measured.

This is our chiropractic page. Most practices in this category are paying for clicks and posting on social while the free ground near them sits open, and almost nobody has checked what an AI assistant says when somebody asks who to see. We measure both, and the numbers for your own practice are the $97 Score.

530
monthly searches across the chiropractic terms we track
1
keyword difficulty on the easiest of them, out of 100
$15.74
what one click costs on the priciest of them

LabRanked keyword research, 1,341 keywords analyzed.

What we look at in a chiropractic practice

Three instruments, run the same way every time. The point is to show you what you are renting versus what you own.

Search

Owned ground versus rented clicks

We check your position on the local terms with volume, then set it against what you are paying per click for the same visit. In most practices we look at, the paid line is covering ground the free one could hold.

AI answers

Whether the assistants name you

We run the questions somebody asks an assistant before picking a practice, count how often you are one of the names returned, and pull the sources it cited for whoever it named instead. That list is where to get mentioned.

The leak

New-patient calls and review pace

A solo practice cannot take a call mid-adjustment, so the new-patient call goes to voicemail and books down the road. We price that, and the reviews you are not asking for, in dollars per year.

What we have published on chiropractic

chiropractic website design

Chiropractic Website Design: What Makes Patients Book

What makes a chiropractic website get patients booked in 2026. What Google needs to see, what the booking path needs, and what to fix first.

chiropractic social media marketing

Chiropractic Social Media Marketing: What Works in 2026

What chiropractic social media can and cannot do for a practice, the FTC rules that apply to patient testimonials, and where new patients are really decided.

google ads for chiropractors

Google Ads for Chiropractors: Setup Made Simple

Google Ads setup made simple for chiropractors. What clicks cost, how to set up, and how to turn ads into patients.